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Routes To Successful Business Growth

One of the most daunting challenges for any startup is growth. It is presumed that small to medium enterprises have more scope for growth since they do not have to deal with an inherent market saturation or legacy issues but that is simply not true. Most startups fail because they do not become financially sustainable and the primary reason for that is lack of swift growth. A company cannot take ten years to attain substantial growth. However, a company that keeps growing can sustain losses for ten years. The venture capitalists and hedge fund managers will bank on the growth and not the fact that the enterprise is yet to be profitable. Here are some proven routes to successful business growth.

  • Understand the needs of the target audience and deliver accordingly. Every business comes up with something that they think their prospective customers need. A startup is not necessarily disruptive
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By Alex
3 min to read
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How to Build an SEO Strategy and Make It Work for Your Business.

SEO is an exact science when it comes to implementing your activity. You need to follow a tight set of practices in order to satisfy Google’s complex algorithms. But knowing what to do to get ranked is only half the battle. It’s also about knowing how much effort you need to apply to outperform your competitors, something we pay particular attention to at Whitefish Marketing.

Every business will have a set of competitors in their particular industry. Some of those competitors will heavily invest in SEO activity and some will make small developments. Who is who might be apparent by the order of rankings on Google’s results pages, when a user searches for one of your industry’s products or services.

Any business that has an SEO strategy will undoubtedly be covering off all the required activity, but sometimes those businesses find that they just can’t get the results they …

By Alex
2 min to read
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Most expensive construction markets

With construction worker wages hitting US$100 per hour, New York City has become the most expensive place in the world to build. On top of this labor cost, other construction expenditures help to boost the average cost of building in New York to 354 U.S. dollars per foot.

New York is not alone among U.S. cities as being the most expensive site to build in. In a recently released market survey conducted by Turner & Townsend, Seattle and Houston are also in the top ten list of one of the most expensive cities in the world to build in. Their average costs come out to $280 and $233 per foot.

Costs increased by 3.5% from 2017 figures. These burgeoning construction expenses are attributed to currency fluctuations, in addition to labor shortages in hot markets. This is reflected by the $100 per hour labor cost in New York, where the global …

By Alex
4 min to read
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The 4 Pillars of SEO: Learn Them

There is something afoot at the Google headquarters in Mountain View, California. That something will manifest itself in a number of algorithms and search index changes the internet giant has said are now on the horizon. When all the dust settles, what Google intends to do within the next 12 to 18 months could end up being more transformational for the web than even the much-vaunted Panda update.

If you are an SEO professional, you need to stay ahead of the game. Doing so starts by learning and understanding the four pillars of SEO under what will inevitably be a new Google paradigm. If you don’t get these pillars right, the table on which all your SEO practices rest will come crashing down.

Pillar #1: The Aggressive Preference of Mobile

Though it is hard to argue that any one of these pillars is more important than the rest, it is …

By Alex
4 min to read
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5 Historical Monuments in Delhi That Are A Must-Visit

Delhi, the capital of India, is one of the most loved and visited cities in the country. Thriving with tourists and travellers all year round, Delhi never fails to impress. Whether someone is here to explore the young and energetic party culture or the impressive history –people always leave Delhi with a bag full of memories. So, now that you have already got the Bangalore Delhi flights booking sorted, read down the list of monuments that will leave you impressed on your visit to the national capital.

The Iconic Red Fort

Elected as a UNESCO World Heritage Site and the official location for the annual flag hoisting ceremony (15th August – Independence Day), Red Fort is undoubtedly not to be missed if you are crazy about history. The fort served as the chief residence of the emperors of the Mughal dynasty and was also the political and ceremonial centre …

By Alex
3 min to read
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The Balanced Scorecard and Metrics Management

The balanced scorecard, also known as the BSC, is used extensively in business for metrics management, progress analysis, strategic planning and prioritisation of certain projects. Essentially, it joins the dots in a mass of business intelligence to form clear pictures.

As a highly experienced freelance business intelligence analyst and data consulting professional, Chris Scanlon, a member of Thames Valley Business Advisors, urges every business to utilise a BSC and effective metrics management. He would be pleased to advise and work with companies to help maximise their business potential.

When contemplating business intelligence, there is no uniform rule. Every client, operation, its history and focuses are unique, so the intelligence must be customised. Business metrics development is the first step towards customisation.

Business intelligence involves analysing data to recognise the current position and expectations for the future. The data chosen for analysis relates to the most important metrics for the …

By Alex
3 min to read
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Know about the roof expansion joints used in industries

In these days, most of the industrial sectors are using the expansion joints in various parts that act as the joining parts in the buildings. The car park extension joints and the other joint parts that come in the range include the car park expansion joints, wall joints, and the many more options. The roof expansion and the roof to wall expansion joint products include the models that are manufactured with the help of the EPDM membranes. They are mainly available in the waterproof versions that are used for the park extension joints. These products are gaining importance these days as they have huge utilities in the market.

When you are choosing the roof expansion joints for the industries, you should choose the products from the reliable service providers or the manufacturers. When you are buying the items, you should check the quality of the products, the reliability, the features …

By Alex